weight loss why

What’s Your Why?

What is your reason for wanting to lose weight, that’s my question today.

I look around me on a dialy basis…

And I see people struggling, and all I want to do is reach out and ask them…

“What is your why?”

More often than not, you will give yourself a generic answer. An answer that has possibly been sublimily engraved into your mind.

An answer that is not 100% honest.

And therein lies the problem.

You simply don’t chase something if you have no idea what you are fucking chasing it for.

Let’s use an antelope as an example.


You set out chasing an antelope, without any reason, just for the fun of it. Because you have seen others do it.

After 5 minutes of chasing the antelope you will probably get bored, tired and despondent and you will stop chasing the poor antelope.

Only because you have no idea why you were chasing it in the first place. You had no reason for chasing it, so what was the point.


You set out chasing an antelope, because it is the only way you can provide a meal for your family.

You won’t stop chasing that antelope until you catch it.

Because you know WHY you need to catch it.

I think you can see where I am going with the antelope analogy…

When asking yourself what your weight loss ‘WHY’ is, you need to be brutally honest with yourself.

More often than not, I hear things like:

  • I want my clothes to feel better
  • I want to be more comfortable
  • I want to regain my confidence
  • I want to look better

And here is me being a bit of a dickhead. All the above are great, but they are also bullshit. I call bullshit.

Those are generic ‘WHYS‘.

Those are not your ‘WHYS‘.

Of course you can use those whys as a starting point, nothing wrong with that, but here is what I need you to do…

I need you to sit down and be honest with yourself. So honest that it will hurt. Your honesty with yourself may even bring you to tears, but you may not be able to move forward until you have identified your REAL why.

Do you just want to feel more comfortable?

Or is it that you want to feel more comfortable walking around the house naked in front of your partner?

Do you just want to be more confident?

Or is it that you haven’t been on a date for a while because of your confidence levels and that is what is really bothering you?

Finding your why…

What’s your why?

● You have to dig deep.
● You have to be so fucking honest with yourself.
● You then need to write that shit down.
● Once you have written it down it becomes real.

And once it is real, you have reason to chase that fucking antelope.

And most importantly, you also have reason not to stop chasing that damn antelope.

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